Ace Hardware
Ace Hardware
Ace Hardware
CLIENT
CLIENT
Ace Hardware
Ace Hardware
YEAR
YEAR
2024
2024
This campaign positions ACE Hardware as the go-to store for everyday home maintenance, emphasizing convenience and helpful service that competitors lack. By using humor, relatable frustrations, and direct messaging, the campaign encourages customers to choose ACE first instead of making multiple trips to big-box retailers.
This campaign positions ACE Hardware as the go-to store for everyday home maintenance, emphasizing convenience and helpful service that competitors lack. By using humor, relatable frustrations, and direct messaging, the campaign encourages customers to choose ACE first instead of making multiple trips to big-box retailers.
This campaign positions ACE Hardware as the go-to store for everyday home maintenance, emphasizing convenience and helpful service that competitors lack. By using humor, relatable frustrations, and direct messaging, the campaign encourages customers to choose ACE first instead of making multiple trips to big-box retailers.
This campaign positions ACE Hardware as the go-to store for everyday home maintenance, emphasizing convenience and helpful service that competitors lack. By using humor, relatable frustrations, and direct messaging, the campaign encourages customers to choose ACE first instead of making multiple trips to big-box retailers.
CLIENT
CLIENT
Ace Hardware
Ace Hardware
Ace Hardware
INDUSTRY
INDUSTRY
Retail/Home Improvement
Retail/Home Improvement
Retail/Home Improvement
SERVICE
SERVICE
Advertising Campaign
Advertising Campaign
Advertising Campaign
Print & Digital Marketing
Print & Digital Marketing
Print & Digital Marketing
Out-of-Home Advertising
Out-of-Home Advertising
Out-of-Home Advertising
DURATION
DURATION
4 Weeks
4 Weeks
4 Weeks
ACE Hardware needed a bold, engaging campaign to position itself as the go-to solution for home projects. The approach combines humor, wordplay, and direct messaging to show how choosing ACE first saves time, effort, and unnecessary stress. This campaign spans across multiple platforms, including print ads, digital display ads, and out-of-home advertising, ensuring maximum visibility and brand recall.
ACE Hardware needed a bold, engaging campaign to position itself as the go-to solution for home projects. The approach combines humor, wordplay, and direct messaging to show how choosing ACE first saves time, effort, and unnecessary stress. This campaign spans across multiple platforms, including print ads, digital display ads, and out-of-home advertising, ensuring maximum visibility and brand recall.
PRINT ADS
PRINT ADS
A set of quiz-style magazine ads designed to be both engaging and persuasive. Each ad presents a relatable home improvement dilemma, humorously leading the reader to one clear answer—they should have gone to ACE. The design balances bold typography with storytelling, making the message impactful and memorable.
A set of quiz-style magazine ads designed to be both engaging and persuasive. Each ad presents a relatable home improvement dilemma, humorously leading the reader to one clear answer—they should have gone to ACE. The design balances bold typography with storytelling, making the message impactful and memorable.
A set of quiz-style magazine ads designed to be both engaging and persuasive. Each ad presents a relatable home improvement dilemma, humorously leading the reader to one clear answer—they should have gone to ACE. The design balances bold typography with storytelling, making the message impactful and memorable.
DISPLAY ADS
DISPLAY ADS
DISPLAY ADS
A digital extension of the campaign, these banner ads are optimized for web placements, using concise messaging and strong visuals to reinforce ACE Hardware’s promise of helpful service and a stress-free shopping experience. Each ad aligns with the humor and direct approach of the print materials, ensuring a seamless multi-platform campaign.
A digital extension of the campaign, these banner ads are optimized for web placements, using concise messaging and strong visuals to reinforce ACE Hardware’s promise of helpful service and a stress-free shopping experience. Each ad aligns with the humor and direct approach of the print materials, ensuring a seamless multi-platform campaign.
A digital extension of the campaign, these banner ads are optimized for web placements, using concise messaging and strong visuals to reinforce ACE Hardware’s promise of helpful service and a stress-free shopping experience. Each ad aligns with the humor and direct approach of the print materials, ensuring a seamless multi-platform campaign.
OUT-OF-HOME ADVERTISING
OUT-OF-HOME ADVERTISING
OUT-OF-HOME ADVERTISING
A series of billboards and transit ads placed in high-traffic areas to maximize exposure. Using clever wordplay and direct messaging, these ads reinforce ACE Hardware’s commitment to convenience, product variety, and expert service. The goal is to capture attention quickly while maintaining consistency with the overall campaign.
A series of billboards and transit ads placed in high-traffic areas to maximize exposure. Using clever wordplay and direct messaging, these ads reinforce ACE Hardware’s commitment to convenience, product variety, and expert service. The goal is to capture attention quickly while maintaining consistency with the overall campaign.
A series of billboards and transit ads placed in high-traffic areas to maximize exposure. Using clever wordplay and direct messaging, these ads reinforce ACE Hardware’s commitment to convenience, product variety, and expert service. The goal is to capture attention quickly while maintaining consistency with the overall campaign.
PORTFOLIO
PORTFOLIO
CHECK OUT SOME MORE
CHECK OUT SOME MORE
CHECK OUT SOME MORE
CHECK OUT SOME MORE
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Le Savoir
Andes Peak
Andes Peak
Andes Peak
Andes Peak
Andes Peak
Andes Peak
Andes Peak
Andes Peak
Andes Peak
Andes Peak
Andes Peak
Andes Peak
HAVE A PROJECT
IN MIND ?