Le Savoir
Le Savoir
Le Savoir
CLIENT
CLIENT
Le Savoir
Le Savoir
YEAR
YEAR
2024
2024
Developing a cohesive brand identity for Le Savoir, a French gourmet market, and Paris Loves Lovers, its exclusive wine sampling gala. The project included branding, logo design, promotional materials, and digital presence to establish a refined and recognizable visual identity.
Developing a cohesive brand identity for Le Savoir, a French gourmet market, and Paris Loves Lovers, its exclusive wine sampling gala. The project included branding, logo design, promotional materials, and digital presence to establish a refined and recognizable visual identity.
Developing a cohesive brand identity for Le Savoir, a French gourmet market, and Paris Loves Lovers, its exclusive wine sampling gala. The project included branding, logo design, promotional materials, and digital presence to establish a refined and recognizable visual identity.
Developing a cohesive brand identity for Le Savoir, a French gourmet market, and Paris Loves Lovers, its exclusive wine sampling gala. The project included branding, logo design, promotional materials, and digital presence to establish a refined and recognizable visual identity.
CLIENT
CLIENT
Le Savoir
Le Savoir
Le Savoir
INDUSTRY
INDUSTRY
Food & Beverage
Food & Beverage
Food & Beverage
SERVICE
SERVICE
Branding & Identity
Branding & Identity
Branding & Identity
Print Design
Print Design
Print Design
Digital Design
Digital Design
Digital Design
Out-of-Home Advertising
DURATION
DURATION
14 Weeks
14 Weeks
14 Weeks
Le Savoir is a high-end French market specializing in fine wines and gourmet products. To enhance its presence, the brand required a sophisticated identity that reflected its premium offerings. As part of its promotional strategy, Paris Loves Lovers, an elegant wine sampling gala, needed a distinctive event branding system to attract wine enthusiasts and luxury seekers. I developed a brand style guide, logo, in-store signage, a landing page, display ads, and out-of-home advertising, ensuring a seamless and upscale experience across all platforms.
Le Savoir is a high-end French market specializing in fine wines and gourmet products. To enhance its presence, the brand required a sophisticated identity that reflected its premium offerings. As part of its promotional strategy, Paris Loves Lovers, an elegant wine sampling gala, needed a distinctive event branding system to attract wine enthusiasts and luxury seekers. I developed a brand style guide, logo, in-store signage, a landing page, display ads, and out-of-home advertising, ensuring a seamless and upscale experience across all platforms.
BRANDING IDENTITY & STYLE GUIDE
BRANDING IDENTITY & STYLE GUIDE
The brand identity and style guide are the foundation of Le Savoir’s visual identity. I developed a comprehensive style guide, including logo variations, typography, and a refined color palette to ensure consistency across all brand applications. The elegant typography reinforces the brand’s premium feel, while the sophisticated color scheme reflects the essence of fine wines and Parisian luxury.
The brand identity and style guide are the foundation of Le Savoir’s visual identity. I developed a comprehensive style guide, including logo variations, typography, and a refined color palette to ensure consistency across all brand applications. The elegant typography reinforces the brand’s premium feel, while the sophisticated color scheme reflects the essence of fine wines and Parisian luxury.
The brand identity and style guide are the foundation of Le Savoir’s visual identity. I developed a comprehensive style guide, including logo variations, typography, and a refined color palette to ensure consistency across all brand applications. The elegant typography reinforces the brand’s premium feel, while the sophisticated color scheme reflects the essence of fine wines and Parisian luxury.
KEY-ART AND IN-STORE DISPLAYS
KEY-ART AND IN-STORE DISPLAYS
KEY-ART AND IN-STORE DISPLAYS
To enhance the market’s physical presence, I designed elegant in-store signs featuring a refined mix of typography and custom key art. The designs creatively merge iconic Parisian landmarks with wine elements, visually connecting the city’s charm with the sophistication of wine culture. This approach ensures an immersive and upscale experience within the store.
To enhance the market’s physical presence, I designed elegant in-store signs featuring a refined mix of typography and custom key art. The designs creatively merge iconic Parisian landmarks with wine elements, visually connecting the city’s charm with the sophistication of wine culture. This approach ensures an immersive and upscale experience within the store.
To enhance the market’s physical presence, I designed elegant in-store signs featuring a refined mix of typography and custom key art. The designs creatively merge iconic Parisian landmarks with wine elements, visually connecting the city’s charm with the sophistication of wine culture. This approach ensures an immersive and upscale experience within the store.
LANDING PAGE & DISPLAY ADS
LANDING PAGE & DISPLAY ADS
LANDING PAGE & DISPLAY ADS
I crafted a digital presence for Paris Loves Lovers, including a landing page and display ads that maintain the brand’s elegant aesthetic. The visuals extend the Parisian wine-inspired theme, ensuring a seamless experience from digital marketing to event attendance.
I crafted a digital presence for Paris Loves Lovers, including a landing page and display ads that maintain the brand’s elegant aesthetic. The visuals extend the Parisian wine-inspired theme, ensuring a seamless experience from digital marketing to event attendance.
I crafted a digital presence for Paris Loves Lovers, including a landing page and display ads that maintain the brand’s elegant aesthetic. The visuals extend the Parisian wine-inspired theme, ensuring a seamless experience from digital marketing to event attendance.
OUT-OF-HOME ADVERTISING
OUT-OF-HOME ADVERTISING
OUT-OF-HOME ADVERTISING
I created high-impact billboards and street signage that reinforce the event’s presence throughout the city. The bold key visuals integrate Parisian landmarks with wine shapes, creating a striking and memorable campaign that captures the essence of Paris Loves Lovers.
I created high-impact billboards and street signage that reinforce the event’s presence throughout the city. The bold key visuals integrate Parisian landmarks with wine shapes, creating a striking and memorable campaign that captures the essence of Paris Loves Lovers.
I created high-impact billboards and street signage that reinforce the event’s presence throughout the city. The bold key visuals integrate Parisian landmarks with wine shapes, creating a striking and memorable campaign that captures the essence of Paris Loves Lovers.
PORTFOLIO
PORTFOLIO
CHECK OUT SOME MORE
CHECK OUT SOME MORE
CHECK OUT SOME MORE
CHECK OUT SOME MORE
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